Carol Levine, APR, Fellow CPRS, is new Chair of the Canadian Council of Public Relations Firms

 

The Canadian Council of Public Relations Firms recently named Carol Levine as its new Chair. Carol who succeeds  Joe Thornley, Chairman and CEO of Thornley Fallis Communications & 76 Design is Co-Founder and Partner of Communications MECA, a national agency specializing in consumer and healthcare public relations.

Carol is a veteran PR practitioner whose career spans forty years, primarily as an agency owner. Communications MECA was a founding member of the CCPRF.

“The CCPRF is a relatively young organization that has quickly become an important voice for the public relations industry in Canada. Considering the braintrust of our members, as well as the growing recognition of PR as a valuable and distinct marketing discipline, I am confident that the CCPRF will continue to have a significant impact in shaping the future of public relations,” said Carol Levine.

The CCPRF is a national organization comprised of 23 member firms representing the majority of Canada’s leading public relations consulting firms. Founded in 2005, the Council is dedicated to promoting the role of public relations in business strategy and organizational performance. Governed by common principles, the goal of the CCPRF is to promote the professionalism and development of public relations consulting and provide leaderhip in areas that influence industry growth.

The CCPRF also aims to advance the business of public relations by building its value as a strategic business tool, by helping member firms manage successful and profitable businesses, by promoting the benefits of a career in public relations and by providing professional development.