CASACOM strengthens its Senior Management Team: Carolyn Ray and Annick Bélanger become Partners

Marie-Josée Gagnon, President and Founder of independent communications consulting firm CASACOM, is pleased to announce that Carolyn Ray and Annick Bélanger have become partners of the firm. Respectively acting as Managing Partners of the Toronto and Montreal offices, they become the first shareholders at CASACOM after the Founder.

“As we celebrate 12 years in business, it is gratifying and highly stimulating to have these two great leaders at my side and to acknowledge their expertise and commitment to communications,” says Marie-Josée Gagnon. “Carolyn and Annick truly embody the CASACOM brand through their total involvement in everything they do, for our clients, our fellow team members or for our company. In addition, we truly enjoy working together because we share the values of excellence, impact, and humanity and a vision of the future marked by the desire to thrive.”

With an increasingly pronounced presence in English-speaking Canada as well as highly successful large-scale projects including the recent Canadian iögo yogurt brand launch and Michaels Arts & Crafts in Quebec, CASACOM is at a turning point. The arrival of the new shareholders aligns with a desire to strengthen the management team for future growth across Canada.

Carolyn Ray has led the Toronto office since its inception in September 2011. With over 20 years of experience in strategic communications consulting – in PR, B2B and B2C branding – she advises clients in industries such as retail, healthcare, manufacturing and consumer goods and specializes in brand marketing, internal communications and training and corporate communications. Recognized for her innovative perspective, Carolyn applies her expertise, enthusiasm and energy to help clients add value to their business through insights, influence and measurable impact.

With over 16 years’ experience in the public sector and a degree in political science from UQAM, Annick Bélanger has been part of the CASACOM team since 2006 and has led the Montreal office since 2011. Expert in issues and crisis management, she is recognized as a solid strategist. Her keen analytical skills and critical eye help Annick to quickly identify client challenges and to develop strategic plans to help them achieve their goals efficiently and effectively.  Through her work with political and union decision makers, Annick appreciates the importance of transparency, integrity, rapid action and dialogue.