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Creative, editorial-driven and entrepreneurial are words used to describe APEX Public Relations (www.apexpr.com) by both clients and its staff. A high-performance, high-energy communications agency fueled by innovation, strategic collaboration and senior-level involvement, APEX has won dozens of category leading national and international awards including Mid-Size Agency of the Year by IABC/Toronto and PROFIT Magazine’s list of Top 100 Women Entrepreneurs for the past twelve years.
An independent, partner-managed agency, APEX has cultivated a deep understanding of a variety of audiences with a specific focus on moms, boomers, households, small business and mobile millennials.
Actively involved in the community, APEX founded On Your Bike (www.onyourbike.com) over 10 years ago, a foundation that distributes bikes to underprivileged children. Additionally, APEX’s CEO Pat McNamara launched Ignite Capital (www.ignitecapital.ca) to provide aspiring start-ups, who have limited access to funding, the opportunity to compete for a start-up grant of $20,000 and participation in a one year mentorship program.
As an agency with impeccable editorial chops across all channels APEX launched ruckus in 2013, a content division focused on owned and paid channels. Building on APEX’s DNA, ruckus offers clients a full 360’ strategic editorial offering of traditional media outreach, events management, experiential, digital and social innovation programming and intertwines those efforts with paid solutions, inbound marketing and community building.