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Veritas walks the line between public relations and marketing to inspire positive word-of-mouth and drive brand preference.
Incorporated in 1993 and headquartered in Toronto, with offices in Montreal and Vancouver and satellites in New York and Los Angeles, Veritas is a full-service communications agency.
Understanding the need to deepen their expertise beyond earned/organic into performance driven influencer content they launched little sister Meat & Produce (M&P) in 2019 as the first-ever agile co-creation content studio. It brings influencers through the process from start to finish, and leverages data and analytics in real time to optimize content that is working, while quickly tweaking content that isn’t.