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Multicultural Marketing

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At MSL Canada our vision is to be our clients’ most trusted advisor, source of unbound creativity, engagement and value in the always-on conversation. MSL Canada is based in Toronto with a satellite office in Montreal and affiliate agencies across the country. We are a full-service firm with consumer, healthcare, corporate, digital, and social media specialists. We have launched some of the largest communications programs in Canada, combining traditional media relations with influencer programs, word of mouth marketing and social media. We lead front-page national news announcements, and provide clients with solid and reliable counsel in high stakes issues management situations.

MSL Canada is part of MSL Group a leading global communications firm, offering the best in public relations, digital, social media, real-time communications, corporate and events communication.


NATIONAL’s bold thinkers not only provide our clients with great ideas—but also critical insights, innovative programs and business strategies that address challenges and opportunities with laser-like focus. Where others see challenges, we find opportunities. Where some see barriers, we find compelling stories. Where few see any solutions, we find bold ones. How? By having industry experts on staff, adding dedicated researchers and experienced professionals and being accountable for our results.

You’d be hard-pressed to find a communications services firm that doesn’t tell you that they can do everything. For this, we offer you one piece of advice: ask them to show you. We can. Not only have we succeeded in most sectors, we pride ourselves with having industry experts on staff. Our knowledge is current. Our experience relevant and our expertise is documented. Talk to the experts. We’re ready to help.


Porter Novelli Canada is an award-winning, full-service public relations agency and part of a growing global network of market-leading Porter Novelli communications professionals. We offer expertise and counsel in all areas of communications and across every sector, delivering award-winning results for organizations working in technology, health & wellness, consumer and non-profit markets. Our services cover a range of specialties, including media and influencer relations, event management, strategic planning and research, crisis and issues management, digital marketing and social media, cause marketing and corporate social responsibility.

Our mission at Porter Novelli is to combine the power of immersion with the rigor of data to create deeper insights that transform the opinions, beliefs and behaviors of the audiences and stakeholders that matter most to our clients. Our research-based approach helps us to maintain results standards for media relations and reputation management that are among the best in the business.


Strategic Objectives is a Canadian PR agency with associates across the country that creates breakthrough Public Relations and Social Media campaigns for many of Canada’s and the world’s leading brands, including: Hudson’s Bay, Koodo Mobile, Muskoka Brewery, Pfizer, Benjamin Moore, Kellogg’s, M&M Meat Shops, Kruger Products, Green & Black’s Organic Chocolate, and BIC to name only a few.

Strategic Objectives is IABC Toronto PR Agency of the Year 2014, 2012, 2011 and 2009 and was named to the PR News Top 10 CSR (Corporate Social Responsibility) Agency A-List in 2012. Winner of CPRS Toronto Ace Awards for PR Campaign of the Year in 2013, 2011, 2007, 2006 and 2003, Strategic Objectives has won numerous top international awards for creating world-leading, integrated marketing PR programs that deliver measurable results and consumer buy-in. It is the only Canadian firm to receive the exclusive United Nations Grand Award for Outstanding Achievement in Public Relations. Additional honours include: 12 IPRA Golden World Awards of Excellence, including Most Creative; 25 IABC Gold Quills; three consecutive CMA (Canadian Marketing Association) Awards for Best PR Program in Canada and many more. The bilingual Strategic Objectives team includes more than 35 PR professionals in its Toronto offices.

 


Thornley Fallis Communications and its 76design studio help companies and organizations build relationships with customers, clients and stakeholders by integrating social media with public relations, creative design and word of mouth communications.

We help our clients reach mass audiences through traditional media and targeted audiences through high placement in the new front page of organic search results. We develop social software and interactive sites to connect with and build online communities.

Our services include: media relations, design for Web and print, interactive marketing, social media optimization, copy writing and word of mouth.


Weber Shandwick has built a collaborative team of the industry’s most talented professionals; a client roster that includes many of the world’s most recognized and respected brands, and a proven track record of unparalleled performance. We provide strategic counsel and program execution services that span the complete range of communications disciplines and industry sectors. Services range from marketing communications, media relations and issues management to public affairs, crisis communications, and CEO and corporate reputation management. Our specialized integrated services include interactive and emerging media, advocacy advertising, market research and visual communications.

With well-established practice areas and leading clients in consumer, tourism and lifestyle, healthcare/pharma, technology, and corporate, Weber Shandwick Canada offers clients an unparalleled depth of knowledge and experience across all communications functions. Our strength in these areas is further bolstered by linking with Weber Shandwick offices around the globe to share best practices and successful strategies.